Finding a Viable Market
Quantifying the True Opportunity for Your Innovation
Time and again we see both start-up founders and major corporations invest huge amounts of time and money in a product, only to find that there isn’t an adequate market for it or that it’s way too difficult to compete.
Don’t make that mistake!
Our goal is to help you answer these questions:
- Do people want to buy my product?
- Will people pay for my solution?
- Would enough people buy my product to make it worth the effort?
Answering these questions is critical to the success of your business. The earlier you can answer them the better.
So let us help you understand the true potential of your new startup, product, or business.
Click on the button below to download our free white paper,
Finding a Viable Market
Quantifying the True Opportunity for Your Innovation
by: Kevin Dwinnell
In this paper, Kevin will walk you through the steps to take and will describe resources you can access to:
- Find the size of your opportunity
- Identify current and future competition
- Discover the best ways to reach your target customers
- Find out if your idea can be turned into a sustainable business
He will share the exact methods and tools he uses as Taivara’s Commercialization Practice Leader to advise business leaders in a variety of company types, sizes, and stages.
If you have any questions about finding the right target market, please feel free to let us know.
Additional Resources
Shadow IT Done Right
Shadow IT is any IT project that takes place outside of the internal IT department. We outlined some concerns companies have about it and how to avoid them.
Is React Native Right for my App?
Is React Native Right for my App? The pros and cons of developing your app in React Native The mobile app development game is constantly changing. At Taivara, we want to make sure we're following the latest industry best practices when developing applications and...
Product Hunt Columbus Recap – Grypmat, Yubi Beauty, and Shuffle!
This Product Hunt Columbus we got to hear from products Grypmat, Yubi Beauty, and Shuffle. Learn how these guys are some of the most innovative products in Columbus!
Nurturing Intrapreneurship for Innovation Success
Taivara Blog Post by Michael Shuchter Nurturing Intrapreneurship for Innovation Success Engage and develop intrapreneurs who can help you disrupt your business and industry, before they leave to do it elsewhere Innovation is necessary to stay alive and drive business...
Building an Innovative Company Culture
Taivara Blog Post by Michael Shuchter Building an Innovative Company Culture Identifying and Eliminating Conformity, the Enemy of Innovation Executives love talking about "disruption" nowadays, but very few companies can achieve truly disruptive results. The reason:...
Building a High-Performance Customer Data Platform
Taivara Blog Post by Dave Cherry & Roy Slagle Building a High-Performance Customer Data Platform Why building a single view of the customer is so hard...and how to make it easy As a retailer, imagine a scenario where a customer needs assistance....